Sales look great — but after ad spend and COGS, which products actually make money?
Intellova unifies your store and online sales, ad platforms, inventory and accounting into one source of truth — so you can see true margin, real ROAS and stock health across every channel at once.
Revenue is easy to see. Profit is hidden across five tools.
Your storefront, marketing, inventory and books each tell a different story about the same sale.
ROAS without the full picture
Ad platforms report their own success. Without COGS, shipping and returns alongside, 'profitable' campaigns can quietly lose money.
Inventory vs sales mismatch
Stock data and sales data live apart, so stockouts on your winners and dead capital on your losers both go unnoticed until it hurts.
Online and in-store, two worlds
POS and e-commerce rarely reconcile to one customer or one P&L, so blended performance stays a mystery.
One unified database — every sale, ad and unit of stock connected.
Intellova connects the tools you already run — Shopify and your POS (Square, Lightspeed), ad platforms (Meta, Google), email/SMS (Klaviyo), inventory (Cin7, Unleashed) and accounting (Xero, MYOB) — into a single secure database hosted on AWS in Australia. A shared product and customer key ties it together, so Amazon Quick Suite dashboards show real margin, not vanity revenue.
Outcomes
What you can finally do
True product margin
Margin per product and order after COGS, ad spend, shipping and returns — not just top-line revenue.
Blended ROAS & CAC
Combine every channel's spend against real contribution to see blended ROAS and acquisition cost.
Inventory health
Stock turns, sell-through and stockout risk by SKU, so capital sits on winners.
Channel performance
Online vs store vs marketplace in one P&L, reconciled to the accounts.
Customer LTV & cohorts
Repeat rate, cohort retention and lifetime value, to know who's worth re-acquiring.
One source of truth
Every metric traceable to its system — finance and marketing finally agree.
Trusted by Australian care & data teams
InChoice
NDIS plan management
Intellova pulled our scattered plan, claims and finance data into one place — we can finally see utilisation and reconcile claims without the spreadsheet marathon.
- One source of truth across care & finance
- Live budget, claims & revenue dashboards
- Every figure traceable to its source
See your whole business in one place
Book a free data audit and we'll map your systems, show you what a unified, AI-ready database would surface, and where it pays for itself first.
Frequently asked
Shopify and POS (e.g. Square, Lightspeed), ad platforms (Meta, Google), email/SMS (e.g. Klaviyo), inventory (e.g. Cin7, Unleashed) and accounting (e.g. Xero, MYOB) — into one unified database.